Commercial Salmon Trolling Forum

Latitudes, You bring up a good point with the Pink and Chum. As someone who enjoys Humpy and Chum fishing I have been worried about them getting lost in all of this. I truly think that the those two are a big part of our future. LONG LIVE THE HUMPY !

What about a line drawing of a troller fishing, perhaps coupled with a smiling animated salmon in the foreground with a fin towards it?

Here is your line drawing.

I finally watched the show that started this tread, on Create TV on America's Test Kitchen basically planting the seed that folks don't know where wild salmon has been and that it carries higher levels of pcb, and has less fat than Scottish farm raised salmon. No studies were referenced just some eastcoast fish mongers damming word pimping farm fish. Seems like we need a big push back and call folks out on this even legally. As for branding or a mascot, my thoughts are kind of like Charlie Tuna, but a King Salmon "King David" with a crown, gloves on, big W belt and boxer shorts a commercial showing him knock out a weakling farm fish salmon, say something like "only buy wild north pacific hook and line carefully caught in pristine waters, rich and healty in omega 3, unlike farmed fish". Be smart and strong, eat wild salmon......

Cute,
I am thinking the name on the cap might be "Chinookie". "Tasty as a cookie, healthy as a .........?"

Fill in the blank.

I actually like Andrews rough idea and I hope you guys are having fun be marketers for a day. That said, we should fund a campaign and pay experts to do this stuff.

Joe,
Yes, of course, we are having fun. And, the thing I learned from all that fishermen in the stores training, marketing fish, training on raising money, etc. is that there are people who are really really good at this stuff out there. I just talked to one of them the other day.
What we have, sorry west coast and Canadian readers, is an amazing brand recognition and consumer positive feeling with "Alaska wild salmon". Recent practices by Alaska's politicians are hurting it, but it is still strong.

Won't be here much this week. Will be at the NSRAA Board meeting working to improve troller's share of NSRAA harvest values. Millions of dollars on the table.

Eric

I wouldn't mind putting some of my money into a professional marketing campaign. I really don't know what an individual can accomplish, but it is good to see trollers thinking on the subject. It is true that Alaska sells, and people will be more likely to purchase something that they have heard good things about and can identify. It would be nice if any benefits that we ever come up with could be applied to Canadian and West coast fish though. They really are the same fish, often from the same rivers. I know that Canadian and Alaskan shrimp are sold together without a hitch.

Thanks for the efforts on the logo - it's looking good & thanks Abundance & JYPDX for your thoughts. Good points. Salty, thanks for all the time you dedicate working to put real, available dollars in troller's pockets. There's probably not much better use of time & effort for the benefit of trollers. Amazing brand recognition does exist for Alaskan fish and Alaskan fishermen & processors benefit from it. Generally, they benefit evenly from it regardless of how they harvest. It's good to see effort toward branding the harvest method. Thanks again bowlerfamily.

Lane

hello all,
I am looking for the status of the F/V Helen T. Is she still for sale? Pulled from the market? I used to deckhand on this boat for my uncle and curious to know her status.

Could you please help.

hello all,
I am looking for the status of the F/V Helen T. Is she still for sale? Pulled from the market? I used to deckhand on this boat for my uncle and curious to know her status.

Could you please help.